The ADU Housing Activation Platform
Rebuilding Housing with ADU's
From Insight to Income
AI. PropTech. Construct. Activation.
The Problem
America faces a paradox: $29 trillion in tappable residential equity and millions of buildable backyards, yet a 7.3 million housing deficit persists. Homeowners lack financing clarity, builders lack qualified jobs, lenders lack construction transparency, and communities lose families as costs rise. The bottleneck isn't demand—it's execution. While families struggle to find affordable housing and homeowners sit on untapped assets, the gap between available resources and housing solutions continues to widen. Traditional approaches analyze the problem but fail to activate solutions at scale.
$29T+ Equity
Tappable residential equity sitting dormant in American homes
7.3M Deficit
Housing units needed to meet current demand nationwide
Millions of Backyards
Buildable spaces waiting for activation and development
The Narrative
The WeStay Solution
WeStay is the first Housing Activation Platform to unify the entire ecosystem—from insight to income. We don't just analyze housing opportunities; we activate them. Our integrated platform combines AI-powered property intelligence with provisional patent to activate equity, embedded lending through Smart Escrow, a certified build network for orchestrated delivery, and rental deployment that converts builds into performing assets. This end-to-end approach eliminates the fragmentation that has paralyzed housing creation for decades.
AI Property Intelligence
Zoning analysis, yield modeling, valuation, and ROI forecasting powered by advanced algorithms
Equity Activation + Embedded Lending
Pre-qualified financing and Smart Escrow that unlocks dormant home equity
Certified Build Network
Orchestrated delivery with protected milestones and quality assurance
Rental Deployment & Management
Converting completed builds into income-generating, performing assets
Traction & Validation
WeStay is built on a foundation of proven execution and recognized excellence. With over 20 years of construction delivery and $30 million in completed projects, we've earned Inc. 5000 recognition and ranking as a Top 50 U.S. Construction Company. Our track record includes renovating one of Orange County's highest-selling homes at $34 million with an NBA buyer. We've secured Hawai'i City and Council support for innovative housing solutions and are in joint venture discussions with Dwellinz, a national ADU scaler. Our MVP is currently in development, leveraging proven ATN infrastructure to accelerate time-to-market.
20+
Years Experience
Construction execution and project delivery
$30M+
Projects Delivered
Successfully completed construction value
$34M
Record Sale
OC's highest-selling home renovation
Top 50
National Ranking
U.S. Construction Company recognition
Market Opportunity
WeStay addresses the largest untapped residential asset class in history. With over 80 million single-family homes containing potential buildable land, the ADU market alone is projected to reach $250 billion by 2030. Regulatory tailwinds are accelerating growth—48 states have enabled ADU expansion, removing historical barriers. Meanwhile, $29 trillion in stagnant home equity sits ready for activation. This convergence of available capital, buildable space, regulatory support, and urgent housing need creates an unprecedented market entry point. We're not just capturing market share; we're creating the category.
80M+ Homes
Single-family properties with buildable land potential across America
$250B Market
Projected ADU market value by 2030 with accelerating growth
48 States
Enabling ADU expansion through progressive zoning reforms
$29T+ Equity
Stagnant home equity ready for productive activation
Competitive Edge
Traditional players address fragments of the housing ecosystem—they list properties, lend equity, build units, or manage rentals. WeStay is the only platform combining AI intelligence, financing, construction orchestration, and rental activation in one integrated ecosystem. While competitors analyze opportunities, we activate them. Where others build units, we fund, build, and deploy them as income-generating assets. This comprehensive approach eliminates handoffs, reduces friction, accelerates timelines, and captures value at every stage of the housing lifecycle.
They Do
- List properties
- Lend equity
- Build units
- Manage rentals
We Do
- Activate properties
- Turn equity into housing
- Fund, build & deploy them
- Create rentals first
The only platform combining AI, financing, construction orchestration, and rental activation in one ecosystem.
Business Model
WeStay generates recurring revenue tied to every activated property through multiple streams. We earn origination fees from lending and activation services, transaction fees from our builder network, and subscription revenue from dashboards serving homeowners, builders, and lenders. Our rental activation and management services create ongoing income, while co-build equity participation provides upside in high-value projects. This diversified model reduces risk while aligning incentives across all stakeholders. As properties move from activation to income generation, our revenue compounds, creating a flywheel effect that scales with the platform.
Origination Fees
Lending and activation service revenue
Builder Network Fees
Transaction fees from certified builders
Subscription Revenue
Dashboards for all ecosystem participants
Rental Management
Activation and ongoing management fees
Equity Participation
Co-build upside in high-value projects
Income Per ADU — Conservative Projection
Investment Offering
Raise: $2.025 million
Structure: SAFE
Pre-Money Valuation: $13.5 million
1% Equity: $135,000
This capital injection accelerates platform development, scales operations, and fuels market entry. The SAFE structure provides investor-friendly terms while maintaining founder alignment and operational flexibility during this critical growth phase.
Financial Projections: Path to Profitability (Click to Open)
Every $1 invested returns $2.50 in 4 years, Our financial model demonstrates clear line of sight to profitability by Year 3, driven by operational leverage and the compounding effect of recurring property management revenue. Conservative assumptions assume 25 ADU completions in Year 1, scaling to 500 by Year 3 as platform effects accelerate adoption. 2026: Foundation & Pilot (250 ADUs) Platform refinement, pilot program execution, partnership validation. Revenue: $1.5M | EBITDA Margin: 25% | Focus on product-market fit and operational systems 2027: Market Expansion (1,000 ADUs) Geographic expansion to Oregon and Hawaii markets, builder network scaling, property management portfolio growth. Revenue: $6M | EBITDA Margin: 46.6% 2028: Platform Effects (2,500 ADUs) Marketing automation, AI optimization, We Go Build Foundation impact, recurring revenue dominance. Revenue: $15M | EBITDA Margin: 61.3% | Series A readiness 2029: National Scale (5,000 ADUs) Multi-state operations, institutional finance integration, builder API launch, data monetization. Revenue: $30M | EBITDA Margin: 71.6% | Series B positioning Unit Economics Cost to acquire homeowner: $1,200 Average project value: $150K Gross profit per build: $6K Lifetime value (with PM): $21K+ LTV:CAC ratio: 5:1 Use of Funds ($1.25M) 35% Platform development 25% Marketing & acquisition 20% Partnerships (builders/banks) 10% Team expansion 10% Legal & IP protection Investor Returns Projected 2.0–3.5× cash-on-cash (from ops + price discovery) 2029 EBITDA $21.5M Terminal Value (8× EBITDA) $172M Total Future Value Potential ~$170M–$210M combined implied value Exit Scenarios - Acquisition or Series B at $180M–$300M+ valuation
Use of Funds
The largest allocation funds AI and platform development—the technological foundation enabling scalable housing activation. Operations and hiring investments build the team required to execute at velocity. Go-to-market spending drives user acquisition across homeowner, builder, and lender segments. Workforce deployment through We Go Build creates immediate construction capacity. Legal and compliance investment ensures regulatory readiness across multiple states. The runway reserve provides strategic flexibility and risk mitigation.
Milestones Funded
1
MVP Launch
Platform goes live with full public rollout and user onboarding
2
ADU Pilot Units
Proof of concept units activated through complete lifecycle
3
Lending Partners
Integrated financing options for equity activation
4
5Builders Onboarded
Certified network achieving national coverage
5
Rental Units Deployed
Income-generating assets demonstrating full model
6
Micro-Investment Campaign
Community capital raising and brand building initiative
7
Path to Profitability Q4 2027
Revenue exceeds costs with sustainable unit economics
Vision
Turn backyard value into financial security
Turn stressful expenses into manageable systems
Turn properties into lasting income
WeStay envisions a future where America's housing crisis is solved not through government programs or charity, but through activating the massive dormant assets already in homeowners' hands. We're building the infrastructure that makes housing creation as simple as opening a bank account—automated, accessible, and inevitable. When equity flows freely, when construction is orchestrated seamlessly, and when rental income provides financial security, communities stabilize. Families stay rooted. The American Dream rebuilds itself, one backyard at a time.
Founder Bio:
Richie Breaux
Builder. Innovator. Housing Activator.
With more than 20 years building at scale, earning national recognition, and transforming businesses from the ground up, Richie Breaux brings a rare mix of construction mastery, systems intelligence, and visionary leadership to America’s housing crisis.
A U.S. Navy veteran with a military administration background, Richie learned early how to lead complex operations, manage logistics at scale, and build structure where others see chaos—skills that became the backbone of his approach to housing delivery and business orchestration.
Operating out of Hawaii, Richie has led 100+ delivered projects and generated over $30M in revenue in the past four years alone, proving that scalable housing solutions require far more than vision—they demand execution. His leadership and operational precision propelled his company to be recognized on the Inc. 5000 list of Fastest Growing Companies and ranked among the Top 50 Fastest Growing Construction Companies in the nation.
A builder, operator, and advocate for families facing displacement, he has proven that delivering housing isn’t just about capital—it’s about orchestration, precision, and execution. Having lived the pain of loss firsthand, navigating displacement from two childhood house fires, and now anchoring a multigenerational family in Hawaii—4 children (All Married), 13 grandchildren, and a deep commitment to community—Richie knows housing isn’t just an asset, it’s identity, stability, and legacy.
WeStay is the culmination of his life’s work: decades of field-tested builders’ insight, national award-winning execution, and systems engineered for scale, now reimagined as a unified platform built to solve displacement, unlock equity, and activate housing at scale. Operational excellence powered by technology, built by someone who has lived the problem, mastered the solution, and is committed to making sure families don’t just find housing—WeSTAY.
"We don't analyze housing. We activate it."Insight is common. Execution is rare.